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Elevating Consumer Promotions for Retail



As a retailer, consumer promotions are one of the most important drivers of your business. But they are not always as effective as they should be – largely due to the challenge of measuring promotions as retailers lack the right level of visibility into promotional data. How can you leverage better analytics to elevate your retail promotional strategies?

This article covers:



How excessive use of promotions can hurt retailers


Best practices for developing and executing promotion campaigns


How 1010data can help you understand granular promotional performance




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